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Samsung Vision AI - More about Samsung Vision AI Turn your living room into the stadium - Al Football Mode Pro The roar of the crowd, the tension of a big call, the drama of a goal, it all lands better with sound and picture that match the moment. Colours stay bold, motion is sharp, and voices and crowd noise find the right balance, so it feels closer to being there. Hear what matters to you - Al Sound Controller Pro Voices and effects are separated so you can control them your way. Raise dialogue or turn down background noise and effects using the remote or voice commands. Whether it is a slow drama or a loud game, you get sound that suits the way you like to watch. Intelligent 4K processing with AI upscaling - NQ4 AI Gen3 Processor Experience powerful 4K AI enhancements to your entertainment. Soak in sharpened scene-by-scene upscaling that uses 128 neural networks to optimise both picture and sound. From streaming to sports, watch in enhanced brightness, depth, contrast, motion, sound and resolution, for a truly exceptional 4K experience. Compared to 2026 Neo QLED 4K TVs with NQ4 AI Processor: Up to 2.0 times faster NPU, up to 4.2 times faster GPU, up to 67% faster CPU Picture Quality No compromise on clear viewing - Glare Free with Real Black & Real Colour Experience pure blacks and vivid colour without distraction. Samsung’s Glare-Free technology minimises glare, Real Black adds depth, and Pantone-certified Real Colour delivers lifelike tones, so movies, sports, and games look exactly as they should, day or night. Bold brightness, vivid colours - OLED HDR+ Experience stunning detail on your OLED screen. With powerful HDR OLED brightness levels, revel in bright highlights, impeccable blacks, and incredible depth. See every scene come to life with remarkable clarity and precision. True blacks and bright whites, powered by self-emissive pixels - OLED Experience real-world colours and cutting contrasts with Samsung OLED. OLED technology allows each pixel to

Picture Quality Greatness comes in small things - Micro RGB Technology Samsung Micro RGB Technology uses the world’s first micro-sized red, green, and blue LED backlight to deliver Samsung’s widest-ever TV colour spectrum. Every scene bursts with depth and clarity, turning the shows, films and matches you love into something truly extraordinary. AI that thinks in colour - Micro RGB AI Engine Pro Why settle for good when you can see extraordinary? Our most advanced Micro RGB AI Engine thinks in colour, using AI precision to fine-tune every tone, and enhance depth and motion. It creates a picture so vivid, it’s like stepping through the screen. Compared to 2026 Neo QLED 4K TVs with NQ4 AI Processor Up to 2.0x faster NPU Up to 4.2x faster GPU Up to 67% faster CPU Every shade in stunning accuracy - Micro RGB Precision Colour Experience colours so precise, they pull you in. Micro RGB is certified for exceptional colour accuracy, achieving 100% Colour Volume of BT.2020 standard. Every shade comes to life with stunning accuracy and depth that makes your favourite shows feel almost real. More about Picture Quality Clear viewing, any light - Glare Free: From bright afternoons to late-night marathons, distracting reflections won't get in the way. Glare Free technology reduces light from windows and lamps, keeping blacks deep, colours bold and contrast rich. So every scene looks true to life, without distracting shine, day or night The future of light has arrived - Micro RGB HDR Pro: Uncover every detail, from the deepest shadows to the brightest highlights. Our most advanced Micro RGB backlighting delivers stunning contrast and our richest colour, so every frame bursts with depth and breathtaking detail. Experience contrast so sharp and colour so vivid, your screen and reality seamlessly blend into one Exceptional 4K clarity and detail - 4K AI Upscaling Pro: From news to classics, our powerful 4K processor elevates all content to breathtaking 4K Ultra HD, regardless of t