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BRAVIA True RGB With exceptionally high colour volume and rivalling Mini LED brightness, it is virtually infinite in colour, brightness, and depth. RGB Backlight Master Drive Pro ensures precise control over each red, green, and blue LED, achieving a larger, purer colour volume. AI XR Processor for Enhanced Clarity This unmatched realism is powered by Sony latest XR Processor, which features an Al scene recognition system that detects and analyses what the creators put on your screen with greater accuracy, optimising each element for a true-to-life viewing experience that will make your jaw drop. Cinema package with Dolby Vision & Atmos Dolby Vision is a technology you'd usually find at the cinema, available at home on the BRAVIA 7 II. It unlocks the full potential in everything you watch, delivering richer detail through precise pixel control, with sharper contrast, and eye-popping colour. Smart TV Browse 100,000+ movies and TV episodes from across your favourite streaming services on this Google TV. With Google Assistant, you can control the BRAVIA 7 II using your voice. Just say "Hey Google" to find movies, play music, get answers to your questions. With Google Cast built-in and Apple AirPlay 2, you can easily share content from your smartphone, tablet, laptop, or computer straight on to the big screen. Great For Gaming The Game Menu 2 puts everything needed to win in one place. 4K/120fps, a Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM) are all available as features of HDMI 2.1, ensuring smooth, clear, responsive game play every time. Eco Features To monitor your energy consumption and optimise your efficiency, use the brilliant Eco Dashboard 2. Here, all your energy settings are in one easy-to-use place. You can feel better knowing that you are making smarter decisions for the planet too. The BRAVIA 7 II not only uses recycled materials in its build, but the packaging is smaller and lighter, making for more efficient transportation. S

Product Description Entertainment Elevated Greater clarity guaranteed Crystal Processor 4K Experience enhanced 4K picture and crystal-clear sound with our Crystal Processor. Enjoy your favourite movies, shows and sports with quality visuals and sound.1 Picture Quality Follow every pass. Catch every goal. Football Mode Bring every moment to life with picture and audio settings optimised specifically for football. From the roar of the crowd to every pass, tackle and goal, enjoy vivid colour, clear detail and stadium‑like sound. More aboutPicture Quality   Your visuals, boosted 4K Upscaling Enjoy 4K picture quality for viewing your favourite movies, shows and YouTube videos. See everything upscaled into a clearer, brighter and better picture.2 Experience your favourite shows with enhanced colour Colour Booster Experience colour in a new light, with your TV intelligently enhancing colour expression to make every scene vivid and dynamic. Shows your content's true colours PurColour Samsung's PurColour improves the quality of any image, uncovers hidden details, and helps show your content's true colours. See impressive colour, every time you watch. Depth and detail in every scene HDR powered by HDR10+ Experience depth and detail in every single frame. By dynamically optimising each scene, you can see dark dramas in new light and bright worlds in greater clarity. Whatever you're watching, watch it in greater depth and detail. Sound One immersive sound experience Dynamic Sound Pack     Object Tracking Sound Lite Hear onscreen action amplified from left-to-right as your entertainment unfolds. So you can hear a car fly along your screen or the crowd cheering all around you.   Adaptive Sound Experience optimised audio for your viewing with every element of dialogue, music and sound effects individually tail